Nominal analysis method

#1
Hi all,

Looking for a memory refresher on what I should be doing with this setup:

  • survey sent to participants: please list 10 brands you have had positive interactions with
  • the 10 selected brands are not ranked
  • some brands draw from a large pool of possibles (e.g. Adidas), while others a much smaller pool (e.g. Spotify)
My assumptions: non-parametric, non-normally distributed, nominal data

Goal: Create a list of Top 50 brands and useful statistics on which brands are liked by different groups of respondents.

...starters for 10 anyone?

thanks